4 Comments

I might study this "Increase your employees’ psychological proximity to the customers." in the OKR context to act as a good Objective. May I borrow it for one of my LinkedIn posts? I'll do a backlink.

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Sure, you can use it however you want. Many thanks for the comment!

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Yes, customer contact is important.

In many companies they classify employees as customer facing and non customer facing. I get it, but even the back office people can benefit from closer relationships with customers.

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Back office people can affect customer satisfaction indirectly, so their work is also very important.

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