First come, first served
The roots of the large companies’ self-centricity
If you don’t look out for your customers in the sunshine, they won’t cover you when it pours.
The very way most organizations work hinders them from being customer-centric.
A year ago, somebody hacked my Facebook account. Contacting customer support was a nightmare. It took me a month to fix the problem.
You won’t face such difficulties if you want to advertise on Facebook and pay for the ads.
Most big companies seem customer-oriented only when they take your money. If you want to return the items you bought, need assistance, or have a problem, they become neglectful and indifferent.
Every MBA graduate knows the customer is king – or queen.
But a crown doesn’t make a ruler. An eye-catching customer-focused slogan on a corporate notebook doesn’t make your company customer-centric.
Many blame cutthroat corporate culture for that. But the problem is deeper.
Customers as strangers
Imagine you read a news report about an awful car accident. Many have been injured. …