8 Comments

Absolutely nailed it! Great analysis of the real world consumer behaviour that should guide strategising.

Expand full comment

Thank you so much for the feedback!

Expand full comment

This was really helpful and encouraging, thanks!

Expand full comment

Yes. Focus on customer needs rather than competitors.

Expand full comment

We need to take competitors into account, but they are not the ones who pay us.

Expand full comment

Many thanks for the feedback, Farzan. It is always great to get it from a professional in strategy.

Expand full comment

Many thanks for the feedback, Beth!

Expand full comment

I love how you have deconstructed the connection between the classic economic theories and the flawed assumptions behind management theories. Absolutely love it Svyatoslav Biryulin!

Expand full comment