The Business Paradox: the More You Think of Profit, the Less You Make
The goal of a business is not to earn profits but to create a company that earns profits
The way you put your business mission, vision, and purpose can ruin its future.
My typical discussion with businesspeople these days looks like this:
Me: “Any business must create value for customers and other stakeholders. That’s the primary goal and purpose.”
Businesspeople: “But what’s the point of that if it doesn’t earn profits at the end of the day? Profit is the goal and purpose, and all the rest is a means to an end.”
Let’s find out why they miss the point.
Artificial Intelligence vs Natural Fallibility
AI hasn’t surpassed the human mind, but not because humans are so smart – they’re too illogical.
Linear-thinking computers can't replicate such intricate imperfections.
We've built our world around imperfection, and machines try hard but keep hitting the wall trying to be like us.
Shah, Friedman, and Kruglanski (2002) proved that individuals with multiple targets tend to focus only on one of them at a time.
Gilliland and Landis (1992) gave participants qu…